- 6 Sections
- 27 Lessons
- 12 Weeks
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- Introduction to Digital MarketingLearning Objective: In this Digital Marketing training module, you will learn about different aspects of Digital Marketing and how they come together in a cohesive and effective Digital Marketing plan. Topics: What is digital marketing? Evolution of digital marketing Creating customer personas Core concepts of digital marketing Digital marketing lexicon and metrics5
- Understanding Online Presence5
- Social Media Marketing (Facebook)In this module, you will learn how to use the best video marketing platform, YouTube, to boost your Digital Marketing strategy.9
- 7.1World of Social Media Marketing Copy
- 7.2Social Media Marketing Strategy Copy
- 7.3Introduction to Facebook Ecosystem Copy
- 7.4Introduction to Facebook advertising Copy
- 7.5Understanding the process of Facebook advertising Copy
- 7.6Personal Branding in Social Media Copy
- 7.7Importance of Personal branding in Social Media Copy
- 7.8Tips and Tools to amplify your personal Social brand Copy
- 7.9Case studies and Practical Sessions Copy
- Email Marketing & whatsapp Marketing (Bones)In this Digital Marketing training module, you will learn the importance of Email Marketing and how it can be leveraged to improve sales of your business, along with a demo of Mailchimp.2
- Display AdvertisingIn this module, you will learn how to increase the visibility of your website using paid advertising.4
- Content MarketingIn this module, you will learn the basics of Google Analytics, the importance of various dimensions and metrics and how they can impact your website, followed by how to set up goals and track website performance.3
Content Marketing Strategy Copy
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